Tamara Lohan

One half of the Mr. and Mrs. Smith team, Tamara Lohan has taken a business idea and turned it into one of the UK’s most successful ‘aspirational but still accessible’ accommodation brands, earning her an MBE for services to the British travel industry. Her astute, honest speeches enthuse and inform budding entrepreneurs looking to turn their ideas into functioning businesses.

D: £5k-£10k

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"Wonderfully passionate and inspirational speaker whose down to earth honesty resonated beautifully with our members."

Empress Global

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Keynote Speakers Technology, Travel & Transport, Business, Innovation, Entrepreneurs, Marketing & Branding, Female Motivational Speakers

Tamara is Founder and CEO of Mr & Mrs Smith, the boutique hotel booking specialists. An entrepreneur with a background in marketing and technology, she co-founded Mr & Mrs Smith with her husband James, and has been responsible for evolving the company’s digital infrastructure ever since. Pivoting from publishing house to online travel agent in 2005, as CTO she oversaw the development of Mr & Mrs Smith’s in-house booking engine and proprietary availability-management systems, apps and Alexa voice skill.

In 2016 Mr & Mrs Smith acquired a villa company, and in 2018, an experiences company called SideStory. Also in 2018, Mr & Mrs Smith raised £6m through crowdfunding on Crowdcube - it was both one of the fastest and highest raises seen on the platform to date.

Today, Smith has more than 1.9 million members worldwide and a fully distributed global team. Tamara and her husband were awarded MBEs for services to the British travel industry.

Tamara frequently speaks on entrepreneurship, leadership, resilience, women in technology and business and balancing parenting with career progression. She has invested in startups and is a non-executive director at Much Better Adventures, an adventure travel company, as well as a founding member of a Web3 DAO.