Allister Frost

Allister Frost is a digital transformation expert and award-winning speaker who helps organisations embrace change, adapt to technology, and thrive in a fast-evolving world.

Allister Frost is a digital transformation expert and award-winning speaker, renowned for helping organisations embrace change and build a future-ready mindset. As Microsoft’s first Head of Digital Marketing Strategy, he played a pivotal role in shaping how businesses engage with customers in an increasingly digital world. With over two decades of leadership experience at global brands, including Microsoft and Kimberly-Clark, he has been at the forefront of digital innovation, pioneering marketing strategies that have transformed customer experiences. From launching and growing household names like Xbox, Andrex, and Kleenex to developing groundbreaking global media campaigns, his expertise has helped brands connect with their audiences in new and meaningful ways.

Since 2012, Allister has dedicated his career to inspiring businesses and individuals to navigate technological disruption with confidence. His engaging and insightful keynotes challenge conventional thinking, equipping audiences with the tools they need to stay ahead in an era of rapid change. He has worked with leading organisations across multiple industries, including 3M, GE, Vodafone, UBS, and the BBC, delivering tailored sessions that inspire innovation, resilience, and adaptability. Whether speaking at conferences, hosting workshops, or delivering virtual sessions from his UK broadcast studio, his practical and thought-provoking approach ensures lasting impact.

Beyond his professional work, Allister is a passionate advocate for continuous learning and personal growth. He is a keen photographer, craft ale enthusiast, and proud dad, always exploring emerging trends in technology and business. With a warm, engaging style and an ability to make complex topics accessible, Allister empowers audiences to embrace change, harness new opportunities, and thrive in an unpredictable future.