Aldolfo Fernandez

As an expert in business development, innovation and head of Google Shopping commercialisation strategy, Adolfo knows what it takes to build a successful brand in the age of immediacy. As consumer habits have shifted, Adolfo specialises in adapting to this unprecedented speed and efficiency, and has delivered hundreds of transformative keynote speeches around the world.

B: £15k- £25k

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Keynote Speakers Technology, Business, Change, Innovation, Leadership, Marketing & Branding

Aldolfo is a Spanish executive and advisor expert in internationalisation and business strategy. He is currently Global Product Lead at Google, where he manages the commercialisation strategy and operations for the Google Shopping mid-market segment from its global headquarters in Silicon Valley, California.

With vast experience in international business development and programme management in the digital ecosystem, Adolfo joined Google as Business Development Manager for Spain & Portugal in 2015, where he led the customer acquisition strategy and operations for the company in the region.

In 2018, he took over the role of Global Program Manager to spearhead Google's Internationalisation advisory services, and in 2019, moved to San Fransisco to lead Google Shopping commercialisation strategy for the SMB segment.

Passionate about the role that technology plays on the economy and overall society, Adolfo has participated at hundreds of conferences, including some of the most influencing forums worldwide, such as the United Nations and World Trade Organisation, to discuss topics related to digital transformation and globalisation.

Due to popular demand, Adolfo has recently been invited by World Economic Forum to join its Expert Network as a reference on Retail, Consumer Goods & Lifestyle, and Digital Communications.

In addition to his role at Google, he collaborates as a guest lecturer with some of the most prestigious educational organisations worldwide, such as IE Business School and MIT, conducting informative workshops and clinics on digital transformation, innovation, design thinking, and employability in the technology industry.